It might seem counterintuitive as a brand photographer to give you a list of reasons to second guess yourself. But I’ll be first to tell you that’s not at all what I want you to do. Here are a few things to consider before booking your brand session!

Things to Consider Before Booking Your Brand Session

Booking a brand photography session should be something you do with confidence. Before investing, here are a few questions to ask yourself to ensure the images have a long, happy shelf life, helping you grow your business!

What are you hoping to gain from doing this session?

Do you have a clear vision for why you’re investing? If not, you should press pause on making plans. 

Understanding what you hope to gain from this session will serve you well during the planning process. Having a clear vision of where your business is heading in the next 6-12 months is a great idea.

If you’re only doing the session because you think you should be, you might be disappointed with the outcome when you are trying to figure out what to do with your brand images after the session.

What are your goals for the next year, and how can your brand photographer help you craft a session to help you get there?

Who am I trying to reach with these images?

A sound vision of who you’re trying to reach is also essential. 

Do you have a clear picture of who you’re trying to reach with these images? Do you know who your ideal clients are and what speaks to them?

How will I implement my brand photos after delivery?

How can you plan ahead of your session for where you need photos (website header/bio pages/Instagram, etc

Please don’t spend thousands of dollars on new brand imagery just to let them sit in their gallery. 

Brand images are perfect for your website across socials, marketing collateral, opt-ins, and so many more areas! 

Did you enjoy this post about Things to Consider Before Booking Your Brand Session? If so, you’re more than welcome to reach out if updating your brand visuals has been on your to-do list. I’d love to walk you through my Signature Brand Photography Process and help you create intentional imagery for your creative business!