IT WAS A BREATH OF FRESH AIR when I finally booked my brand session! Believe it or not, I struggled with these same top 5 objections I hear about brand photography.

It was part “I desperately need images for my business,” part walking the walk, and part experiment to see what it felt like putting myself in my clients’ shoes. 

But here’s the thing. In the days leading up to my shoot and even the night before, I had the thoughts I’m assuming every one of my clients thinks right before their session.

“Who do I think I am?”

“Why am I doing this?”

“Should I have waited?”

I pushed on because there were so many moving pieces at this point. There was no stopping that train. There was no going back! And because I trusted every single person on my team!

Fast forward to getting sneak peeks of my images, and here’s what I have to say about every one of my excuses (that I’d be willing to bet you’re using, too). Here are the Top 5 Objections I Hear About Brand Photography.

“I am so awkward/terrible/a hot mess in front of the camera.”

Yup. So is just about everyone on the planet, or at least that’s what they think. Does anyone else immediately go to Chandler Bing and Monica’s awful engagement photos?

People who are natural in front of the camera have either had practice or have someone behind the lens helping them through it all.

And how you feel in front of a camera has less to do with how you’re doing and more with how I’m doing. It’s totally part of MY job to help you be at ease in front of the camera. And while there will still be moments when you’re going to question how you’re doing, it’s MY job to help you feel your best!! 

Do you know what else helps with this?? Hiring a fabulous team to reach your desired end goal (but more on that soon).

“I’m not ready/I’ll do it when…”

My biggest excuse ever. I just kept putting it off. I made all sorts of seemingly valid arguments for why now wasn’t the best time. There will ALWAYS be reasons not to do something if you look hard enough. But can I hear it all the time and now speak from my own experience? 

The level of power that happens after one of these sessions is unparalleled. It’s a celebration of your business and how far you’ve come and a statement about where you want to be.

“I’m not ‘BLANK’ enough yet. “

We deserve to celebrate where we are RIGHT now. Not when we hit some arbitrary goal that we think will make us more worth it.  

I’m not going to wait to celebrate my business, and you shouldn’t either. 

“It’s not in my budget.”

Yep, it’s completely valid and another biggie for me. The truth was this was more about mindset than it was about the numbers in my account. Investing in this was a statement for me about how I was really going to commit to this business. And it WAS an investment in my brand. But it was every bit worth it already, and I’ve barely seen the gallery!

“Yeah, but will it be/do what I thought it would?”

Do you know that photos you share with YOUR face in them most likely get more engagement than anything else on your feed? They do for me. Did you also know the About page on a website is usually one of the most visited pages???

Your clients and customers want to get to know YOU. People care about where their money is going. They want to know who they’re buying from and connect with them. 

They want to see you behind the scenes and get to know you. And to be honest, if you’re trying to win clients and bookings by pricing alone, you’re fighting a losing battle. In this world of constant noise and unlimited options, there HAS to be a reason for your clients to pause, connect with you, and decide they want to work with you.

And it’s hard for them to do that if they have no idea who you are!

I’d love to keep this conversation going in the comments, or feel free to email me! And, if you’re ready to ditch the excuses (or learn more about the process), let’s jump on a call! 

Did you enjoy this post about The Top 5 Objections I Hear About Brand Photography? If so, you’re more than welcome to reach out if updating your brand visuals has been on your to-do list. I’d love to walk you through my Signature Brand Photography Process and help you create intentional imagery for your creative business! 

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